Michelle Quiroz worked as a successful engineer for nearly a decade — leading teams and strategies for companies such as Motorola and GE Aviation– before she was inspired to make a career change and open her own business.
“I recognize women in STEM careers as well as business entrepreneur are needed to be an example, to mentor, and lead the next generation,” Michelle said.
She decided to pursue her passion for coffee by learning the craft – from roasting and brewing the coffee to developing a business strategy— while contributing to the economic development of the Rio Grande Valley.
However, Michelle soon realized that she needed financial help before she could open for business. Through the 0% Interest Buy Down Program, a partnership between LiftFund and the Development Corporation of McAllen, Michelle was able to secure a $225,000 loan to launch her business, purchase new equipment and fund business startup expenses.
Reserva Coffee Roasters is expected to hire 10 new team members for the new shop, located near the McAllen Convention Center area. Thanks to the Buydown program, Michelle will be ready to open the shop’s doors in early December 2017.
“Through realizing my dream I hope to be an inspiration for others to pursue their dreams,” she added.
Since 2013, the City of McAllen has partnered with LiftFund to provide 0% interest rates to small business owners like Michelle seeking to start or grow their businesses. For more information about this partnership, visit our McAllen office: 220 N. 10th St., McAllen, TX 78501 or call 888-215-2373.
